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Know the client · BrandGraph

Know every client in a day, with every fact sourced.

The BrandGraph reads a client’s website, decks, reviews and documents and turns them into one sourced record: positioning, audiences, claims, proof, voice and rivals. Every studio reads from it, so every draft starts on brand.

Client hub screen: a client’s Score, industry index and retainer, the people on both sides, BrandGraph freshness, and what changed this week.

Sample agency and clients. Every name and figure on screen is made up.

In short

The BrandGraph is the sourced record of a client’s brand in RocMode for Agencies: positioning, audiences, claims, proof, voice and rivals, each fact linked to where it came from, read by every studio and check.

Inside the screen

Three things to notice on BrandGraph.

Client hub screen: a client’s Score, industry index and retainer, the people on both sides, BrandGraph freshness, and what changed this week.

Sample agency and clients. Every name and figure on screen is made up.

THDay one, any client · The account team

A new client sends a website, two decks and a price list. By the afternoon the team is checking facts, not hunting for them. Each one shows its source. What is true gets approved, and everything downstream reads it.

Before RocMode for Agencies

Onboarding is a month of decks, calls and guesswork.

Replaces: Brand guidelines nobody opens
With BrandGraph

One place where the client’s truth lives, with receipts.

How it works

Three steps. A person approves the last one.

1

Point it at the website and drop in documents

2

It pulls out the facts, each with its source

3

Your team checks and approves what’s true

What you get
Every draft starts on brand
Every fact has a source, or it is not used
Onboarding in a day, not a month
Where it fits

BrandGraph works on Answered.

Every feature in RocMode for Agencies lifts one stage of the Selection Ladder, the seven things that must hold for a buyer to choose a business.

The Selection LadderHow the Ladder works →
In the agency lifecycle

Every fact, sourced. Where they win and lose, moment by moment.

Questions

What agencies ask about BrandGraph.

Also in RocMode for Agencies: BrandGraph changes

Also in the product: BrandGraph changes.

Where do the facts come from?

From the client’s own material, each linked to its source. Nothing is added without one.

Who decides what’s true?

Your team and the client. RocMode for Agencies proposes, a person accepts.

What uses the BrandGraph?

Everything: the Score, the plans, every studio and every check before something ships.

Ask AI for an agency like yours. See if it says your name.