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Make the work · Content

Write the pages and pieces buyers actually ask for.

Content plans articles, guides and answer pages around the questions buyers ask at each moment, drafts them in the client’s voice, and checks every figure.

Content plan screen: fifteen pieces across five clients, each aimed at one moment and stage, filterable by stage, kind and status.

Sample agency and clients. Every name and figure on screen is made up.

In short

Content in RocMode for Agencies plans articles, guides and answer pages around the questions buyers ask at each moment, starting with the stage where each client is weakest, and checks every figure.

Inside the screen

Three things to notice on Content.

Content plan screen: fifteen pieces across five clients, each aimed at one moment and stage, filterable by stage, kind and status.

Sample agency and clients. Every name and figure on screen is made up.

COMonday, 3:00pm · Content lead

Fifteen pieces across five clients. Four aim at Found, the gate, so they go first. Each piece names the question it answers, the moment it serves and the client’s lowest broken stage.

Before RocMode for Agencies

Blog posts written to a keyword list.

Replaces: Keyword-led content calendars
With Content

Content that answers the question buyers asked.

How it works

Three steps. A person approves the last one.

1

Pick the questions to answer

2

Draft each piece with its brief

3

Check, approve, publish

What you get
Topics chosen by buyer questions, not keyword lists
Every figure sourced or removed
Pieces sequenced by what moves the Score
Where it fits

Content works on Answered.

Every feature in RocMode for Agencies lifts one stage of the Selection Ladder, the seven things that must hold for a buyer to choose a business.

The Selection LadderHow the Ladder works →
In the agency lifecycle

Every studio, on brand, every claim checked.

Questions

What agencies ask about Content.

Also in RocMode for Agencies: Task types

Also in the product: Task types.

How are topics chosen?

From the questions buyers ask at the moments the client is losing.

Is it AI-written?

AI-drafted from the client’s evidence. Your team edits and approves.

What about figures?

Every number needs a source, or it comes out.

Ask AI for an agency like yours. See if it says your name.