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RocMode for Brands Try it free
Try it free RocMode for Brands

How-tos.

The single tasks inside the plays. Each one is short, done in the product, and ends in something you can show. Grouped the way the product is.

Win
Read a prospect and open with their ScoreEnds in: A co-branded ScoreTurn a Score into a pitch in an afternoonEnds in: A pitch deckPrice a Selection Audit, Sprint and RetainerEnds in: A quote
Know
Build a client’s BrandGraph in a dayEnds in: A reviewed BrandGraphMap a client’s buyers and momentsEnds in: The client’s gridWrite the difference, with its evidenceEnds in: A positioning entry with sources
Plan
Find the lowest broken rung and choose the playEnds in: A ranked fix listScope work by moments, not deliverablesEnds in: A plan the client signs
Make
Brief a studio from the BrandGraphEnds in: A first draft on brandCheck every claim before it shipsEnds in: A Pre-flight passRun a fix across website, content and earned at onceEnds in: A campaign with tasks
Prove
Re-read and build a before-and-after receiptEnds in: A receiptWrite a quarterly report the board readsEnds in: A client report
Run
Set Roc’s autonomy for each kind of jobEnds in: Jobs that run overnightKnow which clients make moneyEnds in: Margin per clientMove a team from channels to podsEnds in: A new org chart

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